To start off was trying to see differences between blog and a website.. It was finally interesting to conclude finally that A blog is all about conversations, more personalized .. a blog may need to be more engaging... the reader should be kept interested not just once but should create enough excitement to keep the reader visit the blog again and again...
One of my other important things I was trying to look at to what extent can the blog be customized.. it is pretty much known that a website can be subjected to heavy customization...somewhere key value proposition of the blog is that one does not need design skill to get started with the blog... which means there is a higher emphasis on templates and configuration than development.. Having said that .. blogging has evolved so much that the architects of blogging are relying on innovative mechanisms to keep a blog very interesting..
As part of making the blog very interesting... came across 4 things which I felt should be mentioned.. the utility tools Apture (integrating multimedia formats into your blogs) and Zemanta (Utility tool which helps proposes graphics relevant to the contents written) .. the gadgets which blogger provides are very interesting and can be leveraged by the blogger..
The fourth thing is the mushrooming of blogger templates.. there are few ones which are provided by default within the blogger which can be used during blog creation and can be changed.. Separately there are sites which have started which have gives us a wide range of blogger templates (do refer the blog of the blogger team- http://buzz.blogger.com)
If you are using blogger, do not miss out on the aforementioned URL.. it does give more insight to effective blogging...
Millions of blogs getting created and it is would not be incorrect to say that there are clear monetary considerations behind some of them (if not most of them)... The article from problogger on how to make money from blogging seems to be one article which is heavily referenced on this subject...http://www.problogger.net/make-money-blogging/
For getting the blogging templates, besides blogger.com.. found significant numbers recommending wordpress for the same....
Few interesting niches which has been building within the blogging concept... one is Microblogging - sharing brief text messages of micro media such as photo or audio clips.. business blogging .. this is more of a corporate tool for companies to communicate with their customers .. this is less transactional and more descriptive, elaborate and may better capture the context of the conversations ..
Interesting articles have already been written on some of the successful bloggers.. do check out this article from business week - http://www.businessweek.com/magazine/content/05_18/b3931001_mz001.htm
There are many more social networking tools which have come in ... with tweeter, digg.... but blogging is here to stay.. atleast thats what the blundits say (blogs + pandits)....
Cheers
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